Everyone wants to increase their site's visibility; for this, it is essential to improve Google ranking. Several factors cause the increase or decrease of your site ranking in SERP. A good site ranking is necessary to generate traffic to your site or the page. The site's high ranking generates high traffic, leading to high conversion. You can improve Google ranking by monitoring your On-Page and the Off-Page SEO. Both types of SEO help increase the site's ranking.
Here, you will know the different ways to improve Google ranking. Below are some methods to consider to rank your site or the page higher in SERP.
Method 1: Focus on On-Page SEO to Increase Ranking
One of the best and the fastest way to improve Google ranking is to focus on On-Page SEO. It helps increase ranking within a few days; ensure you follow all the best practices of On-Page SEO. Try to optimize your site with relevant keywords and focus on the content's quality and quantity. You must also optimize the page content and the URL to increase visibility. Try inserting relevant external and internal links to your site to improve Google ranking.
Method 2: Keep your Content Unique and Relevant
Google counts the dwell time of visitors on your site or the page. The users' engagement is necessary to increase the dwell time. Relevant, unique, informative, and creative content makes the users spend more time on your site. Google pays attention to the behavior of the visitors to your site. When users stay for a longer time on your site, Google takes it as a factor of relevant content. This further helps to improve Google ranking. You must also ensure that your site's content has good readability to keep visitors engaging.
Method 3: Improve Ranking with a Good Keyword Research
Make out some time to do keyword research and improve Google ranking. Understand what keywords your target audience uses to search your products or services. There are many tools to search keywords and their search volume. Try to use suitable keywords on your page or the site and also optimize it with many proper keywords to increase site performance. When you do keyword research, you must know the relevant keywords to use to improve Google ranking.
Method 4: Examine Your Site and Fix Current Google Penalties
Google penalties can also decrease the ranking of your site. Try to examine what factors led your site to decrease its ranking. Once you diagnose the website, try to fix it to improve Google ranking. Identify and remove the unhealthy links that caused Google's penalty. Monitor your backlinks and remove links from poor-quality websites that have a low DA and PA. You can use the Manual Link Removal and the Disavow Links Tool to eliminate these unhealthy links. The other way to improve Google ranking is to avoid over-optimization of keywords. You must also avoid creating irrelevant links and excessive keyword anchor text.
Method 5: Monitor and Audit the Technical SEO of Your Site
An excellent technical SEO can also be one of the factors to improve Google ranking of your site. Make sure you follow all the points of technical SEO; your site must be mobile-friendly, and it should have a good loading speed. You also must check the WordPress SEO or Yoast SEO to meet all the SEO requirements. Focus on your primary keyword and mention the vital keywords you want to rank in the SEO section. Focus on keyword usage in meta titles, meta descriptions, and headings. You must also ensure that the SEO title and description length matches the required size to improve Google ranking.
Final Verdict:
You must follow the best practices when you perform SEO of your site or the page. SEO takes time to give results, but it is worth improving Google's ranking and retaining it for a longer time. Everyone with a website must focus on increasing its rank in SERP. Try using the above methods to improve Google ranking without getting any Google penalty. You may find these tactics helpful in raising the site's ranking. A slight improvement to your off-page or the on-page SEO increases the chance of ranking higher.
